Quick reply button

A template button that sends a fixed reply back to the business when tapped, so customers can answer in one touch.

A quick reply button is a tappable option at the bottom of a template. When the customer taps it, WhatsApp sends the button's text back to you as a message. Common examples are 'Confirm', 'Reschedule', 'Talk to someone' and 'Stop offers'.

Quick replies make it easy to answer, so more people do. Because a customer reply opens the customer service window, a tap also lets you follow up freely with normal messages for the next 24 hours. And because you know exactly what each button says, a chatbot can act on the reply without guessing.

Keep labels short and clear about what happens next. Offer a way out on marketing templates; a 'Stop offers' button gives unhappy customers an alternative to blocking you. In Marichi Talks, a Flow Builder flow can start from a button tap and branch on which button was pressed.