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Official WhatsApp API

Run WhatsApp for your business properly, as a team

Marichi Talks connects your own number to the official WhatsApp Business API, so several people can answer customers, send approved updates and automate the questions you answer every day.

Your number, connected through Meta

You sign up through Meta's own embedded sign-up from inside Marichi Talks. Your number, your verified business name and your WhatsApp Business account stay yours. Marichi Solutions is an official Meta Tech Provider, so the connection is the one Meta itself supports.

Before you connect, we verify your business once. That keeps the platform clean for everyone who sends on it, and it is usually something Meta asks for later anyway.

  • Keep your existing business number or bring a new one
  • Display name reviewed and approved by Meta
  • Help applying for the green tick when you are ready

What the API gives you that the phone app does not

The WhatsApp Business app on a phone is built for one person. The API is built for a business: many agents on one number, messages sent from your own systems, automated replies, and messages you start yourself using templates Meta has approved.

  • A shared inbox where chats are assigned, transferred and resolved
  • Approved templates for reminders, alerts and offers
  • Chatbots built on a visual canvas, tested before they go live
  • Sending by API, with webhooks for delivery and replies

The 24-hour window, made visible

When a customer messages you, you can reply freely for 24 hours from their last message. After that, you need an approved template to start the conversation again. Marichi Talks shows each agent how much of that window is left, so nobody types a long answer that cannot be sent.

Pay for what you send

There is no fixed bundle to use up. You top up a wallet with mobile money or a card, and each message is priced by the recipient's country and the template category. Every number gets 1,000 free service messages each UTC month, and you can see what each message cost.

Built for Zambia, India and Tanzania

Our customers work in ZMW, INR and TZS, and the wallet, invoices and prices follow the currency you work in. Support is a real person on WhatsApp and email, not a ticket queue.

Questions people ask

Can I keep using my current WhatsApp number?

Yes, if it is a number you control. A number registered on the WhatsApp phone app has to be removed from that app first, because one number can only be on the app or the API at a time.

Do I need a website or a registered company?

Meta asks for a business it can verify, and we verify your business during onboarding. A website helps Meta's review but a registered business with matching documents is what matters most.

Can I message customers who have never contacted me?

Only with their opt-in and only with an approved template. WhatsApp does not allow cold messaging, and sending to people who did not ask for it lowers your quality rating.

What is a messaging limit?

Meta caps how many unique customers a number can start conversations with in 24 hours. New numbers start lower, and the limit rises as you send to more people and they respond well.

Is there a contract?

No. You top up the wallet when you need to, and you only pay for messages you send.

Start with your own number today

Sign up and connect WhatsApp in one sitting. The free trial includes credit for your first campaigns; after it, you pay only for what you send.

7 days free ยท no card needed